David Ariagno

Meet DavidBlog

David Ariagno is a seasoned sales and marketing executive who has amassed over twenty-five years of experience within the consumer products industry. Specializing in sales, marketing, corporate strategy, brand development, product integration, developing relationships with global customers, and product launches, David has earned a reputation as a dynamic, results-oriented individual who can effectively solve problems independently, or as part of a team.

For David Ariagno, international sales and marketing offers the opportunity to build life-long relationships with people around the world and learn new things everyday. He is known within the trade community as the number two snack exporter in the United States. He is also credited with pioneering the sugar-free snack category on a global scale. His success and accomplishments are a direct result of his open-mindedness, attention to detail, and eagerness to deliver for his clients.

David Ariagno currently serves as the President of Brilliant Marketing Group, a leading international marketing and brand building company focusing on developing brands for the supermarket, mass merchandiser and convenience segments. He handles all sales channel operations, sales management, brand strategy and planning, brand promotion and marketing, logistics, business development, and production forecasting.

Over the course of his career, David Ariagno has cultivated strong relationships with domestic suppliers and international distributors to develop brands in each respective channel. He has also been heavily involved in brand start-ups with a long-term strategy to be a leading marketer of branded and private label consumer goods by providing the best balance of quality and cost to customers.

Previously, David Ariagno served as the President of Kellogg Company/Food Export, Inc. As the sole international director for the Keebler/Kellogg Company, David founded the snacks international sales channel and created a highly successful global network and global supply chain. He successfully built all snack brands — Keebler, Cheez-It, Famous Amos, Murray, Austin, and Carr’s — from zero to 120 countries. Furthermore, David was responsible for all sales, strategy, budgeting, P&L, production forecasting, logistics, documentation, technical and legal services, and new brand integration.

Most notably, David Ariagno developed the Famous Amos Bake Shops concept internationally. This involved franchise offering refinements, promotion tactics, development programs, and seeding new markets. He was focused on branding the franchising opportunity to attract experienced multi-unit operations groups to expand the QSR concept within contiguous markets in the Far East.

In addition to his incredible career, David Ariagno is also passionate about philanthropy, and continues to find ways to help out and strengthen the community that he lives in. He supports his local food bank by donating snacks and non-perishable foods as often as possible. David is also passionate about animal welfare, and is a strong supporter of the ASPCA.

Healthy Seasonal Snacks To Make For Summer

Healthy Seasonal Snacks To Make For Summer

Summertime brings its own flavors and tastes with the fruits and vegetables in season. Make the most out of nature’s gift by creating tasty, healthy summer snacks all season long! Breakfast Cookies If you have kids, this one is a no-brainer. However, consumers of all...

Healthy Snack Boxes To Try

Healthy Snack Boxes To Try

Whether you are trying to find new snacks or incorporating new ones into your lunch every day, being able to find something that is both nutritious and tasty can be hard. A subscription box offers the perfect trial sizes for new flavors while providing a large variety...

Snack Trends To Watch In 2019

Snack Trends To Watch In 2019

As a new calendar year once again arrives in force, people everywhere will be looking for innovative snack ideas to fuel both their workouts and their lives in general. Here, without further ado, are just a few of the snack trends that are likely to break into the...

David Ariagno is a graduate of the University of Massachusetts, Amherst. He earned his degree in International Law and Legal Studies. Currently living in Cape Cod, Massachusetts, David enjoys spending time with his family, traveling, playing ice hockey, and skiing during his free time.